Everything you see, hear and remember. That's a Brand's Identity package at work.
What comes to mind when you think about Red Bull, the band KISS or the Winnipeg Jets? Is it a feeling, or some kind of imagery that inspires you? When you think about all the things that make up a brand, its important to ensure that all these things are speaking to you in the same language, or the same consistent design. This consistency is what makes it easy to remember what you saw or heard. Powerful brands do this really well…that’s how they become powerful brands.
Solberry is a Manitoba-based food and skin care company that uses the unique Seabuckthorn berry to create highly nutritious and delicious fruit purees, and natural and organic skin care products. They came to Dynamite Design to redesign their packaging but it evolved into completely revamping their logo, website, brochures and vehicle graphics.